Branding guidelines

Clear Space

Clear space ensures that the logo is not placed immediately adjacent to or too close to another graphic element. Use the width of the orange parallelogram shape inside the WA state icon to define clear space around the logo. This space should be kept clear of text and other competing graphic elements.

Minimum Size

Most importantly, use good judgment—if the logo is not clear and legible, it is too small. The deciding factor in this logo will be the point at which “WASHINGTON STATE” becomes too difficult to read and decipher.

If you have questions on placement, size and which logo to use, contact the SHIBA Communications Coordinator at 360-725-7238.

Placement

Be sure to place the logo on a white background. Otherwise, if you place it on a colored background, you will end up with a white background box around the logo.

Logo files

Color

SHIBA logo - acronyms only (JPEG 941.83KB)

For use where logo space does not allow for the full horizontal or vertical logo presentation, where scaling down the size of the landscape and vertical stack versions would render the type, “OFFICE of the INSURANCE COMMISSIONER WASHINGTON STATE,” illegible or non-reproducible.

graphic of color SHIBA logo with just the OIC acronym

SHIBA logo - landscape (OIC spelled out) (JPEG 1.01MB)

graphic of color SHIBA logo in landscaped format

SHIBA logo - vertical stacked (OIC spelled out) (JPEG 1.01MB)

 

graphic of color SHIBA logo in vertical stacked format

Greyscale

SHIBA logo - acronyms only (JPEG 161.74KB)

For use where logo space does not allow for the full horizontal or vertical logo presentation, where scaling down the size of the landscape and vertical stack versions would render the type, “OFFICE of the INSURANCE COMMISSIONER WASHINGTON STATE,” illegible or non-reproducible.

graphic of grayscale SHIBA logo with just the acronym

SHIBA logo - landscape (OIC spelled out) (JPEG 154.16KB)

graphic of grayscale SHIBA logo in landscape format

SHIBA logo - vertical stacked (OIC spelled out) (JPEG 168.21KB)

graphic of grayscale shiba logo in vertical stacked format